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Thursday, June 28, 2018

How To Make Use Of Videos To Maximize Your Online Profits

Using videos to promote an online business has become an integral
part of Internet marketing over the last few years. But the way
you present your videos to your website visitors will make a big
difference as to how they respond to them, so it is important to
get some of the simple things right. 

There are three points that are worth bearing in mind when
preparing a video for publication on your website. They are: 

1. Make it pleasant to watch. 

No, you don't have to spend a fortune on setting up a studio. All
you need to do is to pay attention to the small variables that
can make a big difference to the quality of the video. 

For example, make sure that there is no background noise - or as
little noise as possible. Shut your windows, turn off your
television, shut the door of your room and turn off any noisy
appliances while making the video. 

Think about the lighting. If you are indoors, avoid glaring
lights, and minimize shadows. Take some trial shots and check
them out first. Then, adjust the lighting to suit your
environment. 

For outdoor shots, don't have the sun either shining straight in
your face (unless you are playing a cool dude and wearing eye
shades). Also, don't have the sun shining into the camera. A
shady spot on a bright day makes good sense. 

2. Provide your viewers with a script. 

This is something most people neglect to do, but providing a
script of the video has several advantages. Firstly, if you use a
script it will help you to make a smoother presentation even if
you don't stick to it word for word. No one wants to have to sit
through a 5 minute video that consists mostly of humming and
hawing. 

A script will also prevent you from forgetting key details and
having to do a retake. 

You can also publish your script alongside your video, or offer
it as part of an upgrade package. 

3. Don't force people to watch your video. 

You might be tempted by the auto-play feature when you upload
your videos. Try to avoid this temptation because not everybody
who visits your website will want to watch your video. If they
click on your link and hear a video start to play automatically,
they will probably disappear very fast and not come back! 

Offer people the choice of watching the video or not. Add some
text that introduces what the video is about. Again, if you have
published a script, people will then be able to choose whether to
watch or read in order to get the information you are providing.
You might also want to think about offering an audio-only version
of your recording for those people who prefer to listen without
watching. 

There are numerous ways that you can make online video much more
effective (and profitable); but offering a comfortable viewing
experience, with text and audio alternatives, without trying to
force visitors to view your video will make the overall
experience more attractive to your website visitors.

For Some Awesome And Inexpensive Video Tools - Especially 
1 Click Video (My Top Favorite) Go To:
https://marketofmarketing.com/resources

You will also find some really cool freebies on that site.



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Wednesday, June 27, 2018

Blog Commenting Etiquette - Who Knew??

Most established bloggers will tell you there is a good way and a
bad way  blog commenting. 

There are some general rules that both the
blogger and the commenter should follow. If you're new to
blogging, new to commenting, or not getting what you expected
then read on. 

For Commenters: 

Of course always check to see if the blog owner has written
rules to go by.

Always use the blogger's name when you reply to their
article. That way they will know for sure you are a real person
and not a spammer or spambot.

Do not add any links to your comments. This is considered bad
unless the site owner has indicated that they don't mind. 

Most likely if you add your links in the body it will cause it to 
land in the spam folder regardless, so your post is pointless. 

Add value or don't even write anything. 
"Cool post, man! Thanks!" makes people look a little foolish
to the blogger most times. It also definitely makes you look
like you only want a follow back or attention to a link.

That doesn't mean you shouldn't leave sincerely nice posts to
encourage them and tell them what you got out of their article.

You know where it says to put your name? Please use your name.
My name is not homeprofitschoice.com - my name is Kelly. 

Be real! You're not a business you are a person.

Make sure your own blog has catchy titled posts. That way when
you comment on a site that uses certain plugins it will show
the title of your last post with a live link to it. The more
interesting the title, the more click-throughs you will get. 

This isn't necessary, but if you want to build a relationship
with the blog owner, tweet their post. Many blogs have this
button front and center and it's just a matter of pushing it.
Blessings come back to those who bless!

For Bloggers: 

Some may not agree, but you should answer all comments. If
someone has taken the time to read and answer with their
thoughts, the least you could do is respond. Why? Common
courtesy for one, and the fact that you will score points with
your readers. Don't think for one minute that the commenter won't
come back for another visit to see if you've responded. Everyone
likes to be acknowledged and you might make a new friend or
business partner. 

This one is going the extra mile - hop over to the other person's
site, read what they have to say, and leave a comment. You never
know what gems you might pick up along the way and you'll be
building some strong business relationships

One of the premises behind blogging is that it's a means of
conversing. That means you should welcome feedback on what you
wrote and expect some to disagree with you. Be polite and
professional. 

It's your weblog, it's your rules, but play fair. Yes, you have
the right to hit the delete button if things get out of hand. 

Don't make it hard on your visitors. The more steps you make them
go through to leave a comment, the less eager they will be to do
so. Don't make them create a password and sign in to "speak" to
you. A simple captcha word or a "click here if you're not a
spammer" will suffice. 

Commenting on what others have blogged about has many benefits.
Your words can create a lasting impression, and if it's a good
impression you will get traffic. If you show yourself to be
knowledgeable on a subject, your new traffic will become return
readers and buyers. Being courteous to your readers helps build
relationships that turn into advantageous partnerships or
business opportunities